Which of these ads was removed because of complaints?

The ads weren't far from each other on Wilshire Boulevard in Koreatown.

One, on a billboard, was critical of an automobile and home insurance company.

The other, draped across the sprawling face of a tall building, was a vodka promotion that appeared to include an essential part of the female anatomy.

Any guess which one was torn down because of a complaint?

"Truth is more controversial than pornography," said Harvey Rosenfield, founder of Consumer Watchdog, whose ad was dismantled last week. All the ad said was, "You Can't Trust Mercury Insurance," with a referral to Consumer Watchdog's website, which lays out 10 concerns the organization has with Mercury.

And the other billboard?

"If you drive three to four blocks east of where ours was," said Rosenfield's colleague, Jamie Court, "there's a huge Absolut Mango ad, and it's really not a mango."